Cake Therapy
Dive into the delightful world of Cake Therapy Co and discover how Heidi’s dream of a standout cupcake shop came to life! With the help of our Collective Clubhouse package, The Visual Collective whipped up a cohesive brand identity, rolled out an intuitive Shopify website, and dialed up the charm with savvy SEO and social media tactics.
Take a closer look at the project to see the innovative packaging and signage that captivated customers, crafting a brand presence as inviting and enjoyable as the cupcakes themselves.
Explore more at www.caketherapyco.com.au
Package Used:
Project Description:
Heidi, the founder of Cake Therapy Co, was passionate about launching a cupcake business that reflected the quirky personalities behind it, aiming to forge genuine connections with customers.
Solution Provided:
Leveraging our Collective Clubhouse package, we cooked up a bold, bright, and incredibly fun brand identity that includes a suite of playful logos, a vibrant color palette, quirky fonts, engaging brand messaging, and a spirited tone of voice. We also whipped up a customised Shopify website, fine-tuned the SEO, stirred in some strategic social media, and crafted unique packaging and eye-catching signage. This comprehensive recipe was designed to blend a seamless online and physical presence that embodies the joy and personal touch behind Cake Therapy Co’s delicious offerings.
Results/Outcome:
The launch drew an enthusiastic following, establishing a cohesive brand experience that delights customers both online and in-store.
Kind Words:
Heidi from Cake Therapy Co highlighted the comprehensive nature of the services provided by The Visual Collective, which not only resulted in a fantastic brand receiving positive feedback but also alleviated many startup challenges. She appreciated the all-in-one service package and the comfort of working with a woman-run business, emphasizing that the investment was well worth the outcomes. Heidi’s testimonial praises the professionalism and approachability of The Visual Collective, crediting the team with bringing her vision to life and surpassing her expectations. She strongly recommends The Visual Collective to others, citing it as the best investment for launching her business.
