Stella Chiropractic
After 15 years as a chiropractor in a busy multi-practitioner clinic, Stella decided it was time to go out on her own. Equal parts excited and terrified (her words!), she reached out to The Visual Collective to help bring her new solo venture, Stella Chiropractic, to life. With a clear goal to be easily found and confidently represented online, she needed branding, signage, and a simple, functional website with online bookings that felt polished, warm, and professional—just like her.
Explore more at www.stellachiropractic.com.au
Package Used:
Business Starter Kit + Add-ons (Social Media Templates & Signage Design)
Project Description:
This project was all about helping Stella step into her new chapter with confidence. We worked together to create a refined brand identity that felt calm, trustworthy and intelligent—but still had heart. Drawing on her name (and personality), we built a brand that subtly referenced the meaning behind Stella (star, exceptional), while keeping the visuals clean and minimal. We then brought everything to life with a beautifully simple, mobile-friendly website integrated with Cliniko, plus clear signage and social templates to help her show up consistently from day one.
Solution Provided:
Full brand identity including logo, colour palette, typography and visual styling
Website design and build, integrated with Cliniko for easy online bookings
Custom business card and door signage design
Social media templates to kickstart her online presence with confidence
Results/Outcome:
Stella launched to glowing feedback—and a very full appointment book! Her branding has already helped her stand out in a saturated space and has given new and returning patients a sense of familiarity and trust. With an easy-to-navigate website and an instantly recognisable brand, Stella Chiropractic is now set up for sustainable, referral-based growth and a calm, cohesive presence across every touchpoint.
Kind Words:
From the first (very real and hilarious) email to launch day, working with Stella was a joy. She brought honesty, heart, and total commitment to the process—and we brought the clarity and confidence to match. The final result? A brand that feels like her, works for her, and supports her every step of the way.
